Greenspoon Marder Partner Heather Burke to Lead a Panel of Industry Experts on Cannabis Appellations 9/25 at 5:30 p.m. in Long Beach

Cannabis Blog Sep 24, 2018 Nevada City, CA

Champagne. Bordeaux. Napa. When you sip a wine from one of these regions, you generally know what to expect. With California cannabis, it could soon be the same way. The California Department of Food & Agriculture (CDFA) is in the process of defining cannabis “appellations,” which would allow farmers to label and market their crop with specific geographic areas. Farmers would codify what makes their crop unique, allowing for a higher value, and consumers would have a standard of quality and experience.

Already, certain counties in Northern California like Humboldt, Trinity and Mendocino are known for their unique craft cannabis, so “appellation of origin” designations could help continue to elevate the brand and provide a more sophisticated buying experience for the consumer. As small farmers know all too well, commercial cannabis is exploding across the Golden State, threatening craft growers and driving prices down.

Heather Burke, a Partner with Greenspoon Marder, will be leading a panel of Cannabis Appellation Experts tomorrow at the State of Cannabis, a premier cannabis conference that brings together politicians, industry experts, and thought leaders from around the state in a unique setting on the Queen Mary in Long Beach, California. We hope to see you there!

The Cannabis Appellation panel will include the following experts:

Heather Burke

Greenspoon Marder, Partner

International Cannabis Farmers Association, Member

Joanna Cedar

CannaCraft, Public Affairs Manager

California Growers Association, Appellations Working Group

Justin Calvino

Rejuvenation Center Foundation

Mendocino Appellations Project, Board of Directors

Swami Chaitanya

Swami Select

Mendocino Appellations Project, Board of Directors

About Greenspoon Marder

Greenspoon Marder is a national full-service business law firm with over 200 attorneys and offices across the United States. We are ranked among American Lawyer’s Am Law 200, as one of the top law firms in the U.S. since 2015. Our firm was founded with the goal of providing the highest quality legal services at the highest value for our clients. Each of our clients is unique and so are their legal needs. We believe no one size fits all for professional services. Our lawyers offer flexible and creative solutions to meet our clients’ respective needs. Our mission is to understand the challenges our clients face, build collaborative relationships and craft solutions with a focus on strategic goals.

MEDIA CONTACT
Natalie Villanueva, Marketing/ PR Manager
954.333.4308 | natalie.villanueva@gmlaw.com

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